Managing Strategy

Books Chartered Management Institute

• 01 mei 2014
• 9781782830306

Samenvatting:

Managing Strategy provides a series of checklists designed to help managers get to grips with analysing their organisations and developing and implementing strategic plans and options.







It covers a range of topics, including:



. Understanding organisational culture



. Performing SWOT and PEST analyses



. Researching new markets



. Corporate mission and values



. Setting objectives



. Performance measurement and balanced scorecard



. Strategic options







The combination of action-oriented checklists and handy pen-portrait profiles of key thinkers, including Charles Handy, Henry Mintzberg and Michael Porter, will help you master the crucial skills you need to further your career as a manager.