'The real deal' Alan Sugar
'The essential modern playbook' Simon Squibb
You don’t need the top job to think like a CEO.
The old rulebook for career success is dead. Today, every ambitious professional is facing the 'Three Storms': the AI revolution, global power shifts, and transformative working practices. To survive and thrive, you must adapt fast.
Next Gen CEO is not a dry management textbook. In 60 sharp, micro-learning chapters, Mike Soutar distils decades of experience as a founder, executive, and BBC The Apprentice interviewer into battle-tested frameworks. Written as a 'working book' meant to live on your desk, it strips away the noise to focus on the raw mechanics of everyday success.
Inside, you’ll discover how to:
Leadership is a behaviour, not a job title. The future will disproportionately reward those who learn faster than the world is changing.
Are you ready to take charge?