Superior Customer Value
Art Weinstein
- 24 februari 2012
- 9781439898406
Samenvatting:
A customer-centric culture provides focus and direction for the organization, ensuring that exceptional value will be offered to customers � this, in turn, results in enhanced market performance. Unfortunately, caught up in the daily economic and competitive pressures of running complex and fast-changing businesses, managers may lose sight of custo
€ 239,-
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