Customer Service... and Beyond

Dawn Mushill

• 01 januari 2008
• 9781934509500

Samenvatting:

In a nation where price alone once dictated consumer decision, a bruised economy and resulting surge of fierce competition have the focus from cost to service. As the humanizing of the customer encounter glides into the spotlight, it's a new dance. Unfortunately, not everyone knows the steps...and some of us are clumsy. Dawn Mushill has chosen the perfect background music to teach us the moves in Customer Service and Beyond...It is All About the WOW! An easy-to-absorb format targeting every facet of business with an added perk: a peek inside the files of a secret shopper, blending humor and professionalism that leaves you feeling like you've spent the evening with an old friend. And she couldn't have picked a petter time to visit. Now more than ever, companies struggling with a swindling customer base and reduced profit can instantly gain from Dawn Mushill's Customer Service and Beyond. Attract and retain those customers necessary to take your business to a new and exceptional level. It's all about perception, it's all about being in the moment, it's all about the WOW!