Today's customers are overwhelmed by options and short on time-only salespeople who prove reliable, respond quickly, and add value to every interaction will get the sale. Amp Up Your Sales shows readers how they can become the kind of trusted professional that consistently wins business. Arming readers with a powerful set of strategies, the book reveals how to engage the customer; earn selling time; work with the mechanics of decision making; cultivate credibility; ramp up responsiveness; shape the buyer's vision; integrate stories into the sales process; build lasting relationships through follow-up and customer service; deliver value; and much more.