The Handbook of Crisis Communication

WT Coombs

• 24 augustus 2011
• 9781444356519

Samenvatting:

Written as a tool for both researchers and communication managers, the Handbook of Crisis Communication is a comprehensive examination of the latest research, methods, and critical issues in crisis communication. bulletlistbulletIncludes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks to Hurricane KatrinabulletExplores the key emerging areas of new technology and global crisis communicationbulletProvides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communication/bulletlist