Climate Capitalism

L. Hunter Lovins

• 12 april 2011
• 9781429966658

Samenvatting:

"How smart economics hold the key to addressing the multiple crises—from financial to food, climate to resource scarcity—facing the world." —Achim Steiner, executive director, United Nations Environment Programme

In Climate Capitalism, L. Hunter Lovins, coauthor of the bestselling Natural Capitalism, and the sustainability expert Boyd Cohen prove that the future of capitalism in a recession-riddled, carbon-constrained world will be built on innovations that cutting-edge leaders are bringing to the market today. These companies are creating jobs and driving innovation.

Climate Capitalism delivers hundreds of in-depth case studies of international corporations, small businesses, NGOs, and municipalities to prove that energy efficiency and renewable resources are already driving prosperity. While highlighting business opportunities across a range of sectors—including energy, construction, transportation, and agriculture technologies—Lovins and Cohen also show why the ex–CIA director Jim Woolsey drives a solar-powered plugin hybrid vehicle. His bumper sticker says it all: "Osama bin Laden hates my car."

Corporate executives, entrepreneurs, environmentalists, and concerned citizens alike will find profitable ideas within these pages. In ten information-packed chapters, Climate Capitalism gives tangible examples of early adopters across the globe who see that the low-carbon economy leads to increased profits and economic growth. It offers a clear and concise road map to the new energy economy and a cooler planet.

"A must-read for entrepreneurs, investors, industry experts, and corporations interested in capitalizing on the greatest wealth-creation opportunity of our lifetime: solving climate change." —Jigar Shah, founder, SunEdison, and CEO, Carbon War Room

"Well supported with examples of real business practice." —Ed Crooks, Financial Times