Explore the fundamentals of Research and critically engage with latest developments in the field
Research Methods in Psychology, 7th Edition, by Howitt and Cramer is a highly accessible introduction to both quantitative and qualitative research methods. It helps connect your learning to relevant research examples and gives practical guidance to prepare you to undertake your own projects. Key ideas and talking points highlight the key concepts and debates that you need to know, whilst practical advice boxes and examples of written reports demonstrate how you can carry out and report your own research.
Clear and informed coverage of the latest developments in the topic, such as conducting research online, sit alongside the foundational concepts of psychological research, making it an essential textbook for undergraduate students.
About the authors:
Dennis Howitt was a reader in Psychology at Loughborough University, a chartered forensic psychologist and a Fellow of the British Psychological Society, with a special interest in the study of mass communications and the application of psychology to social issues.
Duncan Cramer is an Emeritus Professor at Loughborough University, with a special interest in topics such as mental health, personality, personal relationships, organizational commitment, psychotherapy and counselling.
Pearson, the world's learning company.
Research Methods in Psychology, 7e by Dennis Howitt and Duncan Cramer is a highly accessible introduction to both quantitative and qualitative research methods.
Ideal for undergraduate students of any level studyingrelevant courses inresearch methods, this book will help you connect your learning to relevant research examples and give you the practical guidance you need to prepare you to undertake your own projects.
Covering everything - from the role of research in Psychology to the pitfalls to avoid - this text will not only help you critically evaluate existing research but will guide you through all the stages of developing and managing your own research project.
Key Features include:
This newest edition of the text also covers the latest advances in modern psychological research, including a whole new chapter on online research methods and up-to-date coverage of the most recent standards of ethics.