Speaking With A Purpose - cover

Speaking With A Purpose

Arthur Koch

  • 02 januari 2013
  • 9780205220403
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Samenvatting:

Speaking With A Purpose 9e editie is een boek van Arthur Koch uitgegeven bij Pearson Education (Us). ISBN 9780205220403

Provides a concise, practical, and step-by-step approach to public speaking

Speaking with a Purpose is designed to help speakers develop the skills they need to prepare and deliver effective speeches. It is based primarily on a traditional public speaking approach combined with up-to-date communication theory. It is intentionally brief in order to give the reader more time to prepare, practice, and present speeches. The step-by-step approach of the book allows students to concentrate on the speechmaking process.

Learning Goals

Upon completing this book, readers will be able to:

  • Understand speech purpose and audience response
  • Organize, support, and outline their speeches
  • Identify persuasive appeals and fallacies
  • Understand and practice ethical public speaking

0205843751 / 9780205843756 Speaking with a Purpose Plus MySearchLab with eText -- Access Card Package

Package consists of:

0205220401 / 9780205220403 Speaking with a Purpose

0205239927 / 9780205239924 MySearchLab with Pearson eText -- Valuepack Access Card

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