Fundamentals Of Strategy

Gerry Johnson

• 28 november 2011
• 9780273757252

Samenvatting:

Were you looking for the book with access to MyStrategyLab? This product is the book alone, and does NOT come with access to MyStrategyLab. Buy Fundamentals of Strategy, 2/e with MyStrategyLab and The Strategy Experience simulation (ISBN 9780273757337) if you need access to the MyStrategyLab as well, and save money on this brilliant resource. Fundamentals of Strategy is a concise version of the market-leading text Exploring Strategy. It has been developed for students on short courses in strategy - for example, doing an initial course at undergraduate, postgraduate or post-experience level, or studying strategy as part of a wider degree in the arts, sciences or engineering. The book comprises 10 chapters, and focuses on the analysis and formulation of strategy.