Brilliant Influence - cover

Brilliant Influence

Mike Clayton

  • 18 november 2010
  • 9780273740544
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Samenvatting:

How to make things happen in all aspects of your life.

Influence is one of the most powerful skills in business and life. It allows us to instantly earn the trust and respect of others; lead and manage teams, individuals and situations with power, confidence and success; and, most crucially, it propels our life forward, enabling us to take on challenge after challenge.

Based on over twenty years of analysing the behaviour of skilled communicators and influencers in commercial, political and voluntary arenas, the author combines these findings with psychological principles and case studies to help you build your influencing skills, step-by-step.

Whatever you do in life, whatever you hope to achieve, Brilliant Influence will help you get there – with the power of influence.

Brilliant outcomes

Know how to use your body language to establish instant rapport

Understand how people make decisions so you get a ‘yes’, every time

Be able to apply a ‘win-win’ negotiation approach, so you never lose

Mike presents an excellent summary of how to influence with integrity; he skilfully raises the reader’s awareness and provide a pragmatic, easy to follow steps to achieving brilliant influence . Julian Badcock, Partner, Inpoint (an Aon Company)



Whatever you do in life, whatever you hope to achieve, Brilliant Influence will help you get there – with the power of influence. It shows you how to build the support, trust and respect you need to propel your life forwards to take on challenge after challenge.

Based on over twenty years of influencing experience, the author combines psychological principles with case studies and examples to show you how to:

- Use body language and appearance to establish instant rapport.

- Select words to gain lasting trust and respect.

- Understand how people make decisions so you get a ‘yes’, every time.

- Know how to apply a ‘win-win’ negotiation approach, so you never lose.

The author has an active website: , a blog: Shift Happens! At: and Twitter: @mikeclayton01

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