The VIP Principle
Michelle Pascoe
- 04 mei 2015
- 9781599325576
Samenvatting:
WOW Your VIP Guests And Boost Your BusinessWhether you run a casino, resort, club, hotel, restaurant or conference centre, it hasnever been harder to compete for your guests dollar. How can your business cater toall of its highest-paying guests if they are from different generations and cultures, eachwith their own languages and high expectations?The VIP Principle is your answer. Inside, you will learn the best strategies that businessveterans Michelle Pascoe and David Staughton have collected over a combined 50years to help you continuously improve your guest experience.Inside, you will discover easy-to-implement ways to: Measure guest satisfaction to find your strengths and weaknesses Gather competitor intelligence Create a workplace of high-quality values and ethics Develop team-oriented leaders that impress your guests Satisfy current VIP guests and identify future ones Prioritise improvements based on your guests needs Use entertainment, dining and décor to fill your venue all year longThe VIP Principle is a sure bet to keep your best guests coming backand bringingtheir friends.