Speaking Frankly about Customer Relationship Management - cover

Speaking Frankly about Customer Relationship Management

Quintana Jc

  • 15 april 2015
  • 9780988914513
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Samenvatting:

Foreward by Dr. Dan Dana (Conflict Resolution)& John Marchica (The Accountable Organization)Speaking Frankly About Customer Relationship Management is a comprehensive guide to the strategic and technological elements of building and maintaining solid customer relationships. Author JC Quintana provides practical advice and real-world examples to help readers develop effective strategies for managing customer relationships. Through clear and concise explanations of customer-focused strategy and technology enablement, readers will learn how to create a culture of customer-company equity that fosters value co-creation and drives business success.JC addresses the challenges of managing customer relationships in the digital age, offering insights into the use of technology to enhance customer experiences. Whether you're a business owner, manager, customer service representative, or seller, Speaking Frankly About Customer Relationship Management is essential for anyone looking to improve their customer relationship management skills.

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