Relationship Revolution

Larry Hochman

• 05 februari 2010
• 9780470687932

Samenvatting:

How building relationships is the answer to economic recovery Customers are obviously at the core of any business. However, most customers' trust in business is at an historic low, and many customers feel let down by businesses they formerly trusted.

YOUR CUSTOMERS ARE ANGRY. VERY ANGRY!

The turmoil of recession has left them feeling let-down, anxious and betrayed. They know how often businesses over-promise and under-deliver, and they're now deeply cynical. Trust in business is at an all-time low.

This defining moment calls for nothing less than a 'Relationship Revolution'. The businesses that will prevail will be the ones who understand that customer relationships will be the dominant factor in determining success in the post-recession era. At a time when everyone is looking for value, this is where you can create the kind of 'unique value' that you need to succeed.

Simple yet profound, practical and full of examples, this book will become essential reading for business leaders in the coming years.

YOUR CUSTOMERS ARE ANGRY. VERY ANGRY!

The turmoil of recession has left them feeling let-down, anxious and betrayed. They know how often businesses over-promise and under-deliver, and they're now deeply cynical. Trust in business is at an all-time low.

This defining moment calls for nothing less than a 'Relationship Revolution'. The businesses that will prevail will be the ones who understand that customer relationships will be the dominant factor in determining success in the post-recession era. At a time when everyone is looking for value, this is where you can create the kind of 'unique value' that you need to succeed.

Simple yet profound, practical and full of examples, this book will become essential reading for business leaders in the coming years.