Overpromise and Overdeliver
Rick Barrera
- 14 april 2005
- 9781591840619
Samenvatting:
Presenting the stories of successful companies who rose out of virtual obscurity to dominate their markets, a guide to creating market differentiation by exceeding customer expectations outlines the author's TouchPoint Branding philosophies, in a volume complemented by a CD of supplemental materials and a software-driven study guide. 30,000 first printing.
€ 25,63
Bestel bij Bol.com >