Customer Loyalty, Guaranteed: Create, Lead, And Sustain Rema ...

Chip R. Bell

• 01 november 2007
• 9781598694680

Samenvatting:

An organization's commercial success is incumbent upon making customers feel valued. CUSTOMER SERVICE GUARANTEED shows leaders at all levels how to awaken the "spirit to serve" in every employee. Included are: The seven customer service personalities that build unbreakable customer loyalty and how to manage them; Leadership practices that organizations must embrace to be service superstar; Practices for maintaining remarkable service over the long-term. Provides examples from the most customer -centric organizations including Ritz-Carlton Hotels and Banco Popular.