Marketing
Geoff Lancaster
- 01 januari 1995
- 9780750620550
Samenvatting:
This text contains everything you need to know about how marketing impacts on business decisions. It is based upon the Management Charter Initiative's Occupational Standards for Management NVQs and SVQs at Levels 4 & 5. It is particularly suitable for managers on certificate and diploma programmes, including those accredited by BTEC, students on CMS/DMS courses and CIM students.
€ 25,42
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