Brand, myth, legend: Gucci is so much more than fashion. It is synonymous with modern luxury. For designers who think outside the norm and for a family history that has made it to Hollywood.
What began as a small saddlery in Miland is, a century later, a giant in the world of beauty. We look behind the scenes at GG and Horsebit, tell forgotten stories, show what Gucci is all about today - and where the brand wants to go in the future.