Priceless
William Poundstone
- 05 januari 2010
- 9780809094691
Samenvatting:
The new psychology of price dictates rebates, ads, cell phone plans, wage packages, and corporate buyouts--along with countless other areas. Rooted in the emerging field of behavioral decision theory, "Priceless" should prove indispensable to anyone who negotiates. 352 pp. 40,000 print.
€ 35,92
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