Competition Demystified
Bruce Greenwald
- 28 augustus 2007
- 9781591841807
Samenvatting:
Presents a theory of competition that challenges the methods of Michael Porter's Competitive Strategy, arguing that a competitor's ease in entering or expanding in a given market is the only essential factor in determining advantage, in a guide that also provides a range of examples and application lessons. Reprint. 30,000 first printing.
€ 13,05
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