Most websites lose. Almost all of them.Many never make a profit. Others are successful at first, and then get crushed by competitors.This book is about how to buck the trend--to make websites that customers love and that are outrageously profitable.The methodology is based on the authors' award-winning work growing many of the world's biggest web companies--plus hundreds of smaller, market-leading companies in over eighty different industries. In this book, you'll get - What successful web businesses do differently (and others get wrong) - How to easily identify your website's biggest opportunities - A treasure trove of proven solutions for growing businesses Discover how to grow your profits--by making winning websites that people love.